Binalot Franchise Perfect As Starting Business

Franchising is about passion, dedication and most specially believing in the product. It has grown over the past years in the Philippines. And one sector that tops the list of the franchising business involves Food and Beverages. F&B market is so dynamic that it pose challenge, big or small to anyone who gets involve in as food is the #1 basic need of a human.

Buying a franchise that you enjoy is a significant part of it all. Most successful business succeeds when the owner truly appreciates the product and service that the business supplies. If the franchisee enjoys and is interested in the products and the services also in customer satisfaction, he’ll be able to gather all the skills rapidly. There is no room to doubt specially those who have developed a career not related to the line of franchise you bought but being knowledgeable and getting support from the franchisor will surely get you to your aimed growth.

Careful planning and creative thinking is the full proof of Binalot’s success as evidenced by rate of its expansion from their first outlet in Jupiter, Makati to 37 franchises nationwide as of today. The Ingenuity in the use of local material and serving native dishes has distinguished Binalot apart from  it’s competing  fast food chains, both local and foreign.

Binalot is the pioneer in advocating eco-friendly packaging by using banana leaf as wrapper. It also prompts us of the traditional Filipino way of serving food. Its strategic plan has attracted investors to commit in food business industry and to believe in the product. Binalot Fiesta Foods, Inc. has made good relationship with its franchisee that makes Binalot a booming in the industry. Here are some of the franchisee’s testimonials:

“Other than being a good investment opportunity, I decided to renew my franchise because of the food relationship between the franchisor and us. They have good support and we are working hand in hand for the benefit of franchisor, franchisee and the customers, including giving food and service to them.”
- Alvin Chua;  Franchisee Binalot Puregold QI

“I believe in the product line of Binalot, they take care of their outlets and they also take good care of their franchisees.” - Atty. Franklin Ebdalin (former Usec DFA); Franchisee Binalot Starmall

Simply, Binalot Fiesta Foods, Inc. has put heart in living the vision and mission of the brand. Taking care of the franchisee - franchisor relationship and supporting in business makes the brand successful and ever-growing. Binalot has the lowest all in investment package of 1.9M depending on the size of store. All in package includes minimum franchise fee of P500,000 (depending on location), construction, equipments, small wares, fixtures and furniture.  

To top it all, Binalot is also the only franchising brand that provides Company Supervision Scheme for busy Professional like Doctors, lawyers most specifically OFW, who cannot personally do hands on with the business.  Highly trained supervisor is being lend to franchisee to oversee the store’s daily operations. The effectiveness of the program has expanded Binalot and current Franchisee to open multiple stores. It has continue to expand conquering the inter islands of the Philippine archipelago starting with Panay Island – Iloilo. This year more Islands will be conquered as well, so Binalot customers can enjoy truly Filipino Food anywhere in the country.

For more details about franchising Binalot, you may call franchising hotline 822-6483 or  visit www.binalot.com

Joy Fabian

Marketing Manager

Binalot Fiesta Foods Inc

3688 Sun Valley Drive Paranaque City Philippines 1700

Phone: +639328441808

Email: joy.binalot@gmail.com, ilovebinalot@gmail.com

http://www.binalot.com

Why Franchising Is Hot In The Philippines

Franchising has been deemed as a hot commodity in the country mainly because Filipinos are practical thinkers and with this comes the copying of trends. It would be quicker and easier to be a franchisee in an already successful fast food chain, than to start a new unknown business where you have to input much effort into getting the new one to draw in consumers. With starting a new one comes the trial and error for the daily operations, publicity, and courage to waste loads of cash for something that is uncertain. Franchising would be an easy business and it won’t really have those risks that would involve in creating one that’s relatively new to the consumers’ ears.

Currently there are:

·          1,000 brands are now franchised in the country;

·          There are five principal franchise sectors: retail (specifically clothing); cafes; fast food; bakeshops, hospitality and wellness and food carts.

·          45% of the sales from retail outlets within shopping centers and malls are from franchised businesses;

·          Franchising contributes around $6.6 billion of the Gross Domestic Product of the Philippines, which is around 5% of the GDP; and

·          Franchised entities employ around one million Filipinos.

Binalot Fiesta Foods, Incorporated (BFFI) is one of the top brands available in the market. As hot as the summer, Binalot has one of the lowest all in investment package of 1.9M depending on the size of store. All in package includes minimum franchise fee of P500,000 (depending on location), construction, equipments, small wares, fixtures and furniture. 

As Samie Lim, chairman of Francorp Philippines put it, “Consumer index is at an all-time high. This is highlighted by new investors’ confidence in the country. Would-be franchisees include OFWs and new entrepreneurs who need to be guided by a ‘big brother’ in ensuring that their venture is a success.” Not only would this be an easy way in to the business, but it would actually help those who do not have a knack for starting their own brand. Less time, less risk and less effort – these are the reasons why our country would depend on franchising instead.

The same with Binalot’s guarantee of LESS, currently they have pre-approved sites ready for takeout anytime. Less time to start building your own store and earning the Binalot way. Compared to regular sites, market research and viability for Binalot branch is already done for pre-approved sites. Hence, once taken and upon payment, construction can start easily. PRE-APPROVED SITES are available for a limited time only since typically these are very good locations and many brands are competing for it.  Check out www.binalot.com for the list of pre-approved sites, you may also call franchising hotline at 822-6483 or 09328441807 and look for Ms. Mary Panganiban our Franchise Manager. You may also follow Binalot at www.twitter.coom/binalot, or like them at www.facebook.com/binalotfiesta for updates on pre-approved sites.

Footnotes: Bullet source - http://emievil.hubpages.com/hub/The-Advantages-and-Disadvantages-of-Franchising

Joy Fabian

Marketing Manager

BINALOT FIESTA FOODS INC

3688 Sun Valley Drive Paranaque City Philippines 1700

Phone: +639328441808

Email: joy.binalot@gmail.com, ilovebinalot@gmail.com

http://www.binalot.com

Binalot Offers Company Supervision Scheme For Busy Franchisees

Manila, Philippines, September 12, 2011 -- A new trend in the franchising industry will soon be introduced by Binalot Fiesta Foods during the forthcoming Franchise Asia 2011. Binalot will introduce the Company Supervision Scheme (CSS), an initiative that is expected to revolutionize the way the franchising industry will be managed and promoted.

Rommel T. Juan, president of Binalot, says that while the traditional tenets of franchising require that a franchisee be a hands-on, full-time manager, they realized that in today’s fast-paced, multi-tasking world, this might be too much to ask of a franchisee. “There are simply too many pressures and stresses in today’s world that demand too much of the franchisee’s time. This is where the Company Supervision Scheme comes in. Binalot will assign its own supervisor for the store and effectively ‘manage’ the store for the franchisee”, he said.

He added that Binalot first came up with this scheme when one franchisee became too busy with other businesses and concerns that she became too busy to manage her store and consequently, sales dropped. “Binalot helped with management and the result was very good. Sales came back up and the store got back on its feet. We then started to offer the service to other franchisees who cannot commit the required time to manage the store. The list of those availing of this scheme is growing and we are optimistic about its future”.

Binalot has a reason to be optimistic about the future of franchising in the Philippines. Philippine Franchise Association (PFA) president Elizabeth Pardo-Orbeta says that a solid proof of the strength of domestic franchising is today’s 1,100 concepts and brands that have multiplied into 115,000 outlets. “This roughly represents a 10 percent growth between 2008 and 2010. The favorable business climate and environment makes our country the best gateway of the world to the 600 million Southeast Asian market”, Orbeta says.

She adds that even more astounding are the figures achieved by the domestic franchising sector. “The number of Filipino franchisees grew by a mind-boggling 307 percent while franchisors increased by 83 percent. It currently employs about one million individuals and accounted for US$ 9.45 billion or 30 percent of last year’s retail output”.

“We expect the country’s franchising sector to further grow by 20 percent in the next two years due to the entry of new players from micro, small and medium enterprises (MSMEs), the continued rise of the business process outsourcing (BPO) industry, and introduction of indigenous and food concepts”, Orbeta explains.

Juan revealed that with the initial success of the CSS, Binalot is contemplating on offering it to OFWs so that they can invest in a Binalot franchising business even if they are still abroad. “A lot of times, OFWs just send money back to their relatives to invest but when they come back, it’s all gone. It is because the business was left in the hands of an inexperienced relative. With our CSS, they are more confident that their hard-earned money will not go down the drain”.

He points out that their own study has shown that most OFWs really want to get into a small-scale business as a safety net. “They would normally go into the traditional sari-sari store, carinderia, taxi, jeepney, tricycle or shuttle business. We are able to convince them that franchising has a much higher success rate which is just perfect for an absentee owner. The problem is that sometimes a relative is tasked to manage the OFW’s store and it is unsuccessful because the relative is not really inclined to business. Sometimes, he is even resentful that he now has to work while before he just got the monthly dole out”.

Juan explains that in Binalot’s CSS, the relative still manages the business’ bank account but the Binalot head office handles the day-to-day operations. “This scheme is expected to make the OFW franchisee more confident that the safety net is really there when the time comes. And Binalot’s CSS will ensure that it is really there for him”.           

Contact information:

Rommel T. Juan
President
3686 BUJ Bldg., Sun Valley Drive
San Valley Subdivision, Paranaque City, Philippines
Tel. #8210509
Mobile Phone: 09178174869
Email: rommeljuan@gmail.com
Website: www.binalot.com 

Binalot Takes Advantage Of Franchise Boom

Manila, July 19, 2011 - In the Philippines, July is largely regarded as Franchise Month since most of the <a href=”http://www.binalot.com/index.php/2011/07/the-association-of-filipino-franchisers-inc-affi-july-21-24-2011/”>Franchise Shows</a>, annual franchising awards and franchising promotional activities are held during this month.

Rommel Juan, CEO of Binalot Fiesta Foods says that July brings excitement to budding entrepreneurs on the hunt for a franchise business to invest in. “On top of their wish list is a food business franchise, preferably one that is Pinoy in nature. This is what has encouraged Binalot to actively participate in the forthcoming 10th Filipino Franchise Show to be held at the <a href=”http://www.binalot.com/index.php/2011/07/the-association-of-filipino-franchisers-inc-affi-july-21-24-2011/”>World Trade Center from July 21 to 24, 2011”.</a>

“Here, we will feature not only a truly Filipino but also an eco-friendly <a href=”http://www.binalot.com/index.php/franchise/”>food franchise</a> concept as part of the business package. It is going to be a business venture with a high level of corporate social responsibility focused on environmental protection”, he adds.

Juan explains that as more and more dual-income families abound, the need for convenient, quick yet nourishing food will also rise. “This rising demand will become a challenge to an entrepreneur who wishes to work for himself and not by himself. Other factors that would also help boost the franchising industry are the growing population and the booming real estate industry that has seen a flurry in the developments of malls and mixed-use buildings”.

“Other positive developments are the brisk developments and the opening up of the provinces with their own super malls and central business districts. For <a href=”http://www.binalot.com/”>Binalot</a>, we have found it much easier now to open provincial outlets since good locations are now easier to find and the rental rates are relatively lower compared to Metro Manila. The franchising industry is so bullish about the future that AFFI has projected a 20% growth in the franchising business this 2011”, he adds.

“In our own experience, Binalot has proven that anybody can be a successful entrepreneur as long as he decides to be serious with the business and commits to it wholeheartedly”, <a href=” http://www.japantimes.co.jp/info/100-next-era-ceos/2010/contents/073.htm”>

Rommel Juan </a>explains. “As a matter of fact, we have such a diverse roster of successful franchisees, ranging from professionals to young entrepreneurs to artists to government officials. This just goes to show that in franchising, anybody who puts his heart into it can and will succeed”.

Contact Information:

Joy Fabian

Marketing Manager

3688 Sun Valley Drive 1700 Paranaque City Philippines

Phone:  (632) 8210509

Mobile:+639235675963

Mail: joy.fabian@binalot.com

http://www.binalot.com